gender stereotypes

These are one-sided and exaggerated images of men and women which are deployed repeatedly in everyday life. They are found commonly in the mass media because they operate as a widely understood shorthand. Sociologists often see stereotyping as part of the process by which children are socialized into sex roles and by which adults and children are denied opportunities for more individually varied development.

Dictionary of sociology. 2013.

Look at other dictionaries:

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  • gender stereotypes in mass media — гендерные стереотипы в СМИ …   Термины гендерных исследований

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